You may have a need for visitor data such as traffic source, user location and other analytics for your events hosted on your website. Follow these steps to set it up:
- Firstly, from control panel access your event page layout
- Hit edit, then scroll to SEO section
- Add your Google Analytics User ID in respective field
- Update Layout to save your changes
This configuration will ensure Google Analytics Integration for your Events Page, which will start generating web specific analytics of traffic, visits and much more.