When sending out a newsletter, you can have it automatically populate from a series of variables. You can leverage these within your subject:
- {@company_name@}
- {@domain_name@}
- {@first_name@}
- {@last_name@}
- {@date:day@}
- {@date:month@}
- {@date:year@}
So for example you can write You have a new message from {@company_name@} and we will place your name in the subject line.